Introduce us to your company
Pierre Carté: Jardinerie Carté is 60,000 m2 of greenhouses, 60 employees and 11 vans. In April and May alone each year – that’s when we make 60% of our turnover – we ship up to 200 rolls a day. We thus supply garden centres and freelancers within a radius of 400km around Fleurance.
Thirty-five years ago, I set up my business from a 30m2 greenhouse – I was the smallest producer in the department – to become, over the years, the largest in the region!
Being a horticulturalist today means taking care of the greenhouses and their staff – I criss-cross the greenhouses all day long – but also managing logistics, and that’s not an easy task!

How does CC help you with this?
Right now, in autumn, I’m renting between 600-700 rolls and 2,000 shelves … Last Monday, I brought 270 broken shelves to CC stock and I was given 270. If we exceed our exchange quota (set at 20% at Container Centres), we repair them ourselves: we have invested in a compressor and a riveter for this.
I still have 200 other rolls which are “away”, on my customers’ premises. Indeed, the ongoing problem is that the garden centres have no stock and we therefore lend them our rolls for free … it is then up to us to track and recover them, if possible in good condition! So I regret that many partners do not play the game of buying their own Danish rolls!
At Carté, we got used to the new Tag 5 without any problem, after going through the black and red rings, now all our bases are equipped with green rings, which allows us to check the authenticity of the rolls. Admittedly, the Tag 5 “rubs” a little on the ground but it is read much more quickly with the RFID reader and makes it possible to avoid counterfeiting. Carté has adjusted itself to the new standards and all users must do so and sign contracts to enter the CC pool.

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